Innovative journalism online: analyzing new practices and business models
Rebecca Coates-Nee, MSJ & K. Tim Wulfemeyer, Ed.D, Department of Journalism,
San Diego State University, USA
Download paper here: CoatesNeeInnovativejournalismonlinefinal.pdf
Traditional forms of media, particularly newspapers, are struggling to infuse innovation into their practices in the digital age. As audiences migrate online and become increasingly fragmented, traditional journalists are finding that simply shoveling the printed newspaper or news broadcast onto a Web site is not enough to retain page views and, therefore, advertisers...
San Diego State University, USA
Download paper here: CoatesNeeInnovativejournalismonlinefinal.pdf
Traditional forms of media, particularly newspapers, are struggling to infuse innovation into their practices in the digital age. As audiences migrate online and become increasingly fragmented, traditional journalists are finding that simply shoveling the printed newspaper or news broadcast onto a Web site is not enough to retain page views and, therefore, advertisers...
Labels: case study, innovative journalism, non-profit, profit, San Diego
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